DoorToShop is a multi-merchant marketplace where shoppers can buy from local New Zealand stores. Spudhead is a dry seasoning sold in a 100g resealable pouch by MeatHeads NZ, a maker in Hobsonville, Auckland, and the seller describes it as a seasoning for roasted vegetables, mashed potatoes and soups. Vegetables require noticeably more seasoning than meat, because they contribute far less savoury flavour of their own; a quantity that would overwhelm fish can disappear on a tray of potatoes. Oil is the carrier for a dry seasoning on vegetables and must go on first: a dry blend applied to dry potatoes falls to the bottom of the tray and burns there rather than flavouring the food. For roast potatoes, the sequence is to parboil for around ten minutes in salted water, drain and allow to steam dry, shake them in a covered colander to break the outsides into a rough fluffy surface, coat them in oil that has already been heated in the tray, then add the seasoning and toss again. Roughly one level tablespoon suits a kilogram of potatoes. Potatoes should be roasted in a single layer with space between them, since crowding causes steaming, and left undisturbed for the first twenty-five minutes so a crust can form and release from the tray. Timing differs by dish: for roasting, the seasoning goes on after the oil and before the oven; for soups and stews it goes in at the start with the onions so it can cook out and distribute, since a dry blend stirred into a finished pot tastes raw and settles; for mashed potato it is folded through at the end with the butter rather than added to the cooking water; for chips and wedges it is tossed on straight out of the oven or fryer while the surface is still hot and oily; for salads it is whisked into the dressing rather than scattered on wet leaves. Potatoes that fail to crisp are usually wet, roasted in cold oil, or crowded on the tray. Merchants dispatch the next business day and courier delivery takes 1 to 3 business days; free delivery applies above $69, and there is no minimum order value. Returns are handled by the store that sold the item and the Consumer Guarantees Act 1993 applies.

Spudhead Vegetable Rub

Spudhead, 100g resealable pouch — a dry seasoning for potatoes, roast vegetables and soups, from a Hobsonville maker and couriered anywhere in Auckland.

Spudhead

$8.49

Sold by MeatHeads NZ

"Spudhead 100g resealable pouch is the ultimate seasoning for vegetables, potatoes, and soups. This gluten-free, MSG-free rub is crafted from natural ingredients to add a savory, aromatic touch to roasted veggies, mashed potatoes, or hearty soups. Perfect for grilling, roasting, or simmering, Spudhead brings bold flavour to every dish. The resealable pouch keeps the blend fresh, so you’re always ready to create delicious, well-seasoned meals!"

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Where to Buy It

This pouch is listed by MeatHeads NZ on DoorToShop, and it is the blend that rounds out the Fish 'n Chips pack. Our guide to meat and BBQ rubs in Auckland covers the whole range, and the wider Groceries category has other local stores you can add to the same order.

Delivery is free on orders above $69, and there is no minimum order value. Enter your postcode at checkout to confirm delivery coverage for your address, or read how DoorToShop works.

Frequently Asked Questions: Vegetable Seasoning

What is Spudhead for?

Vegetables. The seller describes it as a seasoning for roasted vegetables, mashed potatoes and soups. It is the one blend in this range not aimed at a protein.

Why do vegetables need more seasoning than meat?

Because they bring far less savoury flavour of their own. A steak is already intensely meaty before anything is added; a potato is not. The same quantity that would overwhelm a piece of fish will vanish on a tray of roast potatoes.

Should I oil the vegetables before or after seasoning?

Oil first, then season. The oil is what the dry blend sticks to. Season dry potatoes and most of it ends up on the bottom of the tray, where it burns rather than flavouring anything.

How much for a tray of roast potatoes?

A good level tablespoon for around a kilogram, and you will probably want more rather than less. Toss, taste one when they come out, and adjust next time.

When should I add it to a soup?

At the start, with the onions, so it has time in fat and liquid to cook out and distribute. Stirred into a finished pot it tastes raw and tends to settle to the bottom.

How do I season mashed potato?

Fold it through at the end with the butter, then taste and add more. Seasoning the cooking water does very little — most of it goes down the sink. Mash absorbs a surprising amount.

Why won't my roast potatoes go crisp?

Usually three things, none of which are the seasoning: they went in wet, the oil was cold, or the tray was crowded. Parboil, steam-dry, rough the edges up in the colander, use oil that is already hot, and give them space in a single layer.

Can I use it on chips or wedges?

Yes, and straight out of the oven or fryer while the surface is still hot and oily. Toss them in a bowl with a pinch rather than sprinkling on a plate — ten seconds later the surface has set and it will not hold.

What is in it, and is it suitable if I avoid something?

The ingredient and allergen statement printed on the pack is the only answer to that, and it is the maker's to give. This listing does not publish an ingredient list, and anything the seller's own description says about what the blend contains or is free of is their statement rather than ours. If you are avoiding an allergen, read the pack and ask the maker if anything is unclear.

How fast is delivery?

Orders are dispatched by the store the next business day and typically arrive within 1 to 3 business days by courier. Enter your address at checkout to confirm delivery coverage for your address.

How much does delivery cost?

Free delivery applies on orders above $69 in the Auckland region — the delivery fee is confirmed at checkout. There is no minimum order value.

What if it arrives damaged?

Photograph it as it arrived and contact the store the same day. Returns are handled by the store that sold the item, and nothing in a store's policy limits your rights under the Consumer Guarantees Act 1993.